Reimagine Newsrooms. Learn AI in Media & Journalism.

Master how AI is transforming storytelling, content creation, and advertising.

Course Levels & Learning Journey

From foundations to real-world media AI systems — learn at your pace.

You’ll Learn:

  • Introduction to AI in digital journalism & media

  • Real-world examples: Bloomberg’s Cyborg, Heliograf, NDTV AI

  • Understanding media data: articles, headlines, metrics

  • Basics of AI-generated content & templated reporting

  • Fundamentals of sentiment analysis

  • Digital advertising essentials & A/B testing

Ideal For:
Absolute beginners, journalism students, early-career media professionals

You’ll Learn:

  • Using NLP for article clustering, summarization, trend extraction

  • AI-generated content calendars & writing assistance

  • Personalization in headlines, thumbnails, delivery

  • Audience sentiment scoring from comments & shares

  • Segmenting viewer behavior using ML

  • Tools covered: GPT, BERT, Hugging Face, Meta Ad Manager, Parse.ly

Ideal For:
Mid-level professionals, content strategists, social media teams

You’ll Learn:

  • Full news generation using LLMs (like GPT-4)

  • Real-time updates from live data streams

  • AI-generated scripts & voice for video news

  • Personalization engines for geo-targeted content

  • Generative ad optimization & churn prediction

  • Deepfake detection, misinformation monitoring

  • Ethical guidelines & bias control in AI media systems

Ideal For:
Tech-savvy media professionals, AI journalism researchers, newsroom innovation leaders

See How the Industry is Using AI